Electronic direct marketing: new guidance

By |2016-06-29T15:49:10+01:00October 28th, 2016|News|

Businesses that use electronic direct marketing will welcome the publication of updated guidance by the Information Commissioner's Office (ICO). The ICO guidance aims to help organisations comply with their obligations when carrying out electronic marketing by way of, for example, telephone, fax, email, text, picture or video message, or by using an automated calling system. [...]